We helped to launch Dawnay Day Quantum in 2002 and the company is now the market leader in retail structured commodity plans. After a series of fixed term launches, with all sales material designed by Allison Mitchell, we created the company's first trade advertising campaign. IFAs will be offered interactive training on opportunities to recommend direct investment in commodities to their clients - a powerful addition to a balanced portfolio at a time when traditional asset classes are vulnerable.
In 2006 the decision was taken to focus all the wealth management services offered by Barclays under a single brand, which involved a complete overhaul of a wide range of marketing collateral. Barclays approached several contractors - publishers, printers and artwork bureaux - to handle this massive rebrand project. Allison Mitchell won the business by demonstrating that we combined the studio resource with strong editorial capability and a real understanding of the wealth management business. In total, Allison Mitchell are contracted to rebrand over 1,300 literature items working to a fixed budget and a demanding timescale. Our City location gives us a real advantage here, allowing us to work very closely with the Barclays team.
By the time you read this we will have moved, half a mile East to new premises, in Holland House right next to the Gherkin.
There was a pressing reason for the move - our previous building, Bucklersbury House, is scheduled for demolition. But we also needed new and more efficient space - we have expanded considerably over the last year and the move allows us to put our main operations together in one open-plan office.
We are still in the heart of the City, within walking distance of most of our clients, or a short ride on the DLR. We look forward to seeing you at our new home.
JO Hambro Capital Management has an outstanding investment performance record and a distinctive entrepreneurial culture that aligns the investment managers' interests with their investors. Allison Mitchell was commissioned to develop a corporate ad style following a competitive pitch.